share of advertising

share of advertising
Реклама: доля в рекламе

Универсальный англо-русский словарь. . 2011.

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  • Share of Advertising — Anteil des Werbeaufwands eines Anbieters am Werbeaufwand seiner Branche. Dieser Quotient wird verglichen mit dem ⇡ Marktanteil (Share of Market). Ist der Quotient aus beiden Kennzahlen größer 1, spricht man von Overspending, bei kleiner 1 von… …   Lexikon der Economics

  • Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… …   Wikipedia

  • Advertising Checking Bureau - ACB — An organization that serves the trade promotion industry by developing and managing incentive programs. The Advertising Checking Bureau (ACB) also offers a variety of additional services to companies, including advertising tracking, brand… …   Investment dictionary

  • advertising —    Advertising in Spain is part of the international advertising scene, with the top twenty agencies being owned, with very few exceptions, wholly or in part by multinational groups. Most of these groups became established by acquiring or… …   Encyclopedia of contemporary Spanish culture

  • advertising — advertising, language of In a study of the use of language to influence and persuade people, the American scholar Dwight Bolinger (Language, the Loaded Weapon, 1980) describes several techniques which advertisers share with other persuaders in… …   Modern English usage

  • Advertising slogan — Ad campaign featuring Ganymede bringing Bud to the Gods, based on a drawing by F. Kirchbach. The original Anheuser Bush ad as it appeared in the February 1906 issue of Theatre Magazine. The slogan on the sign reads: Modern Version of Ganymede… …   Wikipedia

  • Share taxi — State / Territory / Region Name used  Albania Furgon  Algeria Taxis collectifs …   Wikipedia

  • Advertising mail — Typical advertising mail Advertising mail, also known as direct mail, junk mail, or admail, is the delivery of advertising material to recipients of postal mail.[1][2] The delivery …   Wikipedia

  • Advertising network — An advertising network or ad network is a company that connects web sites that want to host advertisements with advertisers who want to run advertisements. Increasingly Ad networks are companies that pay software developers as well as web sites… …   Wikipedia

  • Share housing — A share house is a model of household in which a group of people reside together. The term generally applies to people living together in rental properties rather than in properties in which any resident is an owner occupier.DemographicsShare… …   Wikipedia

  • Advertising campaign — An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). Advertising campaigns appear in different media across a specific time frame.The critical… …   Wikipedia


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